Improve link popularity
The importance of this factor to your site's overall visibility varies depending on the search engine but to improve link popularity becomes a crucial factor of "out of the website" search engine optimization.
The two components here are the linking structure within your site, and how many pages from external sites are linking to your pages.
How to improve naturally your link popularity
The best approach is probably to build the pages of your website with unique fresh content that others will link to you from their own web pages. This strategy sounds obvious but with the growing market of SEO and the need of certain business for high search engines ranking to be able to survive on a competitive market, some marketer may forget that the most important on a website is to have good contents.
You will be instantly rewarded by receiving highly targeted traffic, visitors that truly look for what you have to offer.
Artificially increase link popularity
Because of the competitiveness of most markets today's search engine optimization is often building links, improve the link popularity of your pages in order to emphasize our optimization and allow you to reach the very top search engine positions for your chosen keywords.
However all links definitely do not carry the same weight. The theme of the page where your link is located is important. As well as the link text ( or anchor text ) carrying your keywords. It is of course best if the destination page is optimized for the same keyword. For example let's say that your keywords are "search engine optimization firm in Miami", your link text should carry all of those words on a page generally optimized for the same subject and pointing to your website page optimized for those keywords. Logical isn't it?
Many possibilities are offered to improve the link popularity of a website and as you have already understood, it's a lot about quality, not only quantity. You can exchange, rent, buy links, all those options are available on the market. Stepmiles' professional link builders make sure that your linking strategy is successful in a short period of time.